Impecca-Blonde Purple Toning Shampoo

Bid farewell to brass and embrace a brighter shade of blonde with OGX Impecca-Blonde Purple Toning Shampoo. Formulated with a powerful, highly pigmented purple shade and ingredients like purple fig, iris, and keratin, this moisturizing shampoo is designed to brighten blonde hair while fighting off brassiness. Whether your hair is silver, pre-lightened, or naturally blonde, this purple toning shampoo can help you achieve the best blonde possible.

To use, simply add this shampoo to your routine to help color-correct yellow tones. The buildable coverage makes it the perfect product for those who want to personalize their tone. For even more color-correction, try pairing the Impecca-Blonde Purple Toning Shampoo with the powerful purple toning drops and your favorite OGX conditioner.

De-Brass Your Hair: Use OGX Blonde Enhance plus Purple Toning Shampoo as often or as little as you like to create a personalized toning treatment for silver, pre-lightened, or natural blonde hair. This highly pigmented shampoo formula helps to brighten and color-correct yellow tones, protecting your color from fading.

Freshen Up Your Color: Can't make it to the salon? Extend the life of your color by brightening and color-correcting yellow tones with this shampoo, helping to protect your hair from color fade.

Refreshingly Nourished: Give your hair that fresh and vibrant look and feel again-and-again with this potent purple toning shampoo made with keratin, purple fig, and iris. Invigorate your senses with notes of blood orange, papaya butter, and coconut milk.

Lather and Rinse: Apply a generous amount to wet hair and lather in from root to tip. Lather, rinse, and follow with a conditioner. For an even more personalized tone, try adding a few OGX Purple Toning Drops to your conditioner or cream-based styling product.

Personalize Your Tone: The more often you use the shampoo, the more toning power it has. Use it as often or as little as you need to keep that fresh-from-the-salon look.

product information: